What are bad practices Search Engine Optimization (SEO)?
Here are the top 20 things NOT to be done in the process of SEO :
1. dead/404 error page links.
2. No / very few outbound links.
3. Old or Outdated copyright date or last modified date visible on the pages.
4. error pages that don’t send 404 headers.
5. Lot of incoming links from link farms.
6. Reciprocal link request pages.
7. MySQL or PHP errors in the web pages.
8. No published contact address, email address.(in meta tags)
9. All inbound links are to homepage only
10. Too much duplicate content on the web pages (copied from other pages or sites).
11. Whois info for the domain which is the same as other domains previously penalized or
banned.
12. Use of links to affiliate programs that are known scams by google.
13. Domains previously used for spam or that are blacklisted.
14. Stagnation (Site never changes). The pages content has not been updated for long time.
15. No / very few inbound links.
16. Too many spelling errors in a web page .
17. Outbound links to questionable/spammy/crap sites.
18. Excessively lengthy URI’s/URL’s (query strings or folder and file names)
19. Contains unrelated subjects (ex: a site that sells toys and tries to sell web hosting ).
20. No Privacy policy. (Not much importance).
Posted by Suresh B